building communities, networks & affinities

Brands should be social.  Customers trust recommendations from friends.  You need to align your brand with similar brands, thereby reaching networks to which you don’t have direct access.

Gaining entrance to these communities can be tricky – kteraze digital understands the nuanced strategy required to grow your influence.

  • Identifying Circles Of Influence surrounding your brand
  • Expanding and engaging Key Targets
  • Finding meaningful relationships based on content
  • Setting goals for audience growth
  • Building a content-exchange Menu Of Options
  • Creating a Partner Cohort, including workflow
  • Establishing exchange guidelines, including QC
  • Tracking metrics & understanding ROI

Contact us to learn about creating community around your brand.